Creative Director · UX · Brand · Marketing · Los Angeles

I bring people
together around
great work.

I'm the connective tissue between product, marketing, sales, and brand — the person who maintains design consistency and organizational knowledge across every side of the business. 15+ years of building the systems, teams, and work that hold it all together.

See my work Get in touch
15+
Years in design
360°
UX · brand · print · motion
M.S. Information Design
Northwestern University
B.A. Art · UC Santa Cruz
Multi-disciplinary team
UX · Web · Print · Motion · Brand · Marketing
Open to new roles
Director-level UX & Design leadership
What I do
UX/UI Design & Product
End-to-end experience design across SaaS dashboards, mobile apps, and web — from research and IA through polished, shipped UI. I bring UX thinking to every surface, not just product.
FigmaUser researchDesign systemsPrototyping
Marketing & Brand Design
White papers, email campaigns, conference materials, ad units, social — the full marketing stack, designed with the same rigor as product work.
Editorial designBrand systemsPrint & digitalInfographics
Creative Direction & Leadership
Built a 6-person multi-disciplinary team from scratch — print, web, motion, and brand under one roof. I hire for range, build systems and process, and keep creative aligned to business goals across every function.
Team buildingDesign opsMentorshipCross-functional
Tools & Methods
Fluent across the design stack — with enough code and business context to make every collaboration smoother.
FigmaAdobe SuiteJitterInfogramWordPress
Selected work
Web · Brand · Agency Partnership
Bizrate Insights Corporate Site
Led agency selection, brand direction, and full site redesign — from vision to launch.
Marketing · Brand · Editorial
Bizrate Insights Marketing Design System
White papers, guides, email, conference materials — the full marketing stack.
Brand Design · Direct Mail · Web
Subscription Clubs Redesign
Three distinct club brands — Skyguide, Golf Players Club, and Food & Wine Club — redesigned across web and direct mail for 22,682 members.
Mobile · UX/UI
MyLife Mindfulness App
Designed the end-to-end mobile experience for a mindfulness and daily wellness app.
SaaS · Data Design
Performance Summary Report
Redesigned the flagship client report to make complex survey data readable and credible.
Data Design · Marketing
Comment Sentiment Analysis
Turning NLP sentiment data into a visual report clients can read and present to leadership.
SaaS · UX/UI · Data Visualization
VitalSigns Survey Intelligence Platform
End-to-end design of the enterprise dashboard used by hundreds of clients to understand customer sentiment.
Experience
Aug 2025 – Present
Executive Director of User Experience
Bizrate Insights, a People Inc. Company
Leading all UX and design output across product and marketing. Managing a multi-disciplinary team spanning web, print, motion, and brand.
Current
Aug 2020 – Jul 2025
5 years
Executive Director of User Experience
Bizrate Insights, a Dotdash Meredith Company
Grew the design org from a solo UX role to a team of six by absorbing an internal graphic design group. Unified print, web, motion, and brand designers under one design org. Led all design output: email campaigns, white papers, conference materials, ad units, social, and SaaS product design.
Jul 2019 – Aug 2020
Director of User Experience
Bizrate Insights, a Meredith Company
Established the UX function as the founding designer and director — building process, systems, and foundations that scaled for years.
Jan 2017 – Jun 2019
2.5 years
UX Design Director
Legacy.com
Directed UX for one of the internet's most-visited obituary and memorial platforms — ObitWriter, funeral home directory, sympathy floral shop, and end-of-life planning.
Feb 2014 – Jan 2017
3 years
Sr. Web Design Manager
Legacy.com
Managed web design across the Legacy.com platform, building the product fluency that led to a director promotion.
Earlier
UX/UI Designer
Ticketmaster · Beso.com · Bizrate.com
Co-branded partner experiences for Expedia, Snapchat, and Groupon at Ticketmaster; shoppable editorial and product detail pages at Beso and Bizrate.com.
About
Benjamin Anik
Benjamin Anik
Executive Director of User Experience
Los Angeles, CA
Education
M.S. Information Design
Northwestern University
B.A. Art
UC Santa Cruz
"I have a rare ability to hear the essence of any topic — design, code, or business — and translate it into something that works for everyone in the room."

I started at Bizrate Insights as a team of one. No design org, no process — just a mandate to build something great. Over six years I grew that into a six-person multi-disciplinary team, absorbing a separate internal group and uniting print, web, motion, and brand designers under a shared standard of craft.

Over time I became something more specific than a UX director: the connective tissue between product, marketing, sales, and brand. I'm the person who holds organizational knowledge across every side of the business — so when a campaign needs to align with the product, or a sales deck needs to reflect the same visual language as the website, there's one person who understands the full picture and can make it cohesive.

I hold a B.A. in Art from UC Santa Cruz — where the instinct for craft began — and a Master of Science in Information Design from Northwestern. I believe the best design leaders are great at listening, translating, and bringing people together around work everyone is proud of.

Let's talk
Open to new opportunities
The right team needs
the right leader.

Looking for director-level UX leadership or senior IC roles where I can build great teams, ship meaningful products, and bring the same care to every org I join.

✉
benjaminanik@gmail.comSend me a note
in
LinkedInlinkedin.com/in/benjaminanik
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